I frequently talk to recruiters who want to start their own blogs but don't know what to write about or whether they even have anything interesting to say. Blogging is definitely one of those things that either clicks or it doesn't. It can be tough to commit before you get into it - but it's hard to determine if you've got what it takes until you actually start. A tough situation.
One of my suggestions to first time bloggers - or even experienced bloggers who want to get into the "job blogging" space - is to seek out opportunities to visit an established blog as a "guest blogger." This can be especially effective if you want to write about recruiting or hiring topics, and you know a friend or colleague who already has an established blog which reaches your intended audience but may not already cover that material … like if you are a technical recruiter and your hiring manager writes a tech focused blog. Why not take the opportunity to contribute content to the hiring manager’s blog while also testing out your own passion, interest, and talent? It’s a win / win ... if you behave yourself. :)
If you do plan to guest blog, Darren Rowse’s How to be a Good Guest Blogger can get you started. Having participated as a guest blogger and welcomed guest bloggers onto my site, I’ve definitely experienced the finer points of guest blogging etiquette, and Darren offers six basic tips which involve knowing your audience, being respectful of your host’s space, and, of course, adding value.
Good tips to check out.
G
Via //engtech